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WWD: Bridget Foley’s Diary: Badgley Mischka Opens in Palm Beach

WWD October 21, 2020

Store closures are but one of the many sad legacies of the coronavirus pandemic. Store openings, not so much. Yet on Monday, Mark Badgley and James Mischka opened a boutique in Palm Beach, at the Royal Poinciana Plaza. The Badgley Mischka brand also has a store on Sunset Boulevard in West Hollywood, where it moved in 2018, after 18 years on Rodeo Drive.

The Palm Beach outpost, nestled between Hermès and Oscar de la Renta, came together very quickly, only a few months from first glimmer to welcome mat. Badgley called it “a divine, beautiful space,” a “vanilla box” that required little renovation.

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