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LoveShackFancy was founded by Rebecca Hessel Cohen in 2013 and is inspired by vintage finds; the collection is rich in detail, flattering silhouettes, soft hues, and intricate lace, with an emphasis on whimsical hand-dyed fabrics and enchanting vintage-inspired romantic floral prints.

The brand originated from Cohen’s desire to design the perfect bridesmaid dress for her own ethereal summer wedding at her family home in Bridgehampton. From an initial collection of hand-dyed silk dresses, LoveShackFancy quickly gained a dedicated following for its romantic pieces that whisper of dream escapes and special moments.

Palm Beach will be LoveShackFancy’s third brick and mortar location; the brand opened their first store in Sag Harbor, New York, in 2018 followed by Bleecker Street in Manhattan’s West Village in 2019.